Marketing Director

United States

Full Time

Experienced

Job Title: Marketing Director
Location: Alpharetta, GA (Preferred) | Open to Remote
Reporting to: Chief Commercial Officer

Simeio is seeking a strategic and hands-on Marketing Director to lead marketing execution and go-to-market strategy across the organization. This role is responsible for owning and rolling out Simeio’s marketing strategy end-to-end, with direct oversight of Demand Generation, Partner Marketing, and Graphic Design.

The ideal candidate brings a strong balance of strategy, execution, and people leadership, with proven experience managing marketing budgets and driving measurable business impact. This role will work closely with Sales, Partners, and Executive Leadership to fuel pipeline growth and brand consistency.

Key Responsibilities

Marketing Strategy & Execution

Own overall marketing strategy, planning, and execution, ensuring alignment with Simeio’s growth objectives
Lead the rollout of integrated marketing campaigns across digital, events, partners, and sales enablement
Ensure consistent brand messaging and visual identity across all channels

Demand Generation

Design and execute demand generation programs to drive qualified pipeline and revenue
Own campaign strategy across inbound, outbound, ABM, digital, email, and events
Measure performance using key marketing and revenue metrics (pipeline, CAC, conversion rates, ROI)

Partner Marketing

Develop and execute joint marketing initiatives with strategic technology and channel partners
Collaborate with partner teams on co-branded campaigns, events, webinars, and content
Maximize MDF and partner-funded marketing investments

Creative & Brand Management

Oversee graphic design and creative execution across all marketing assets
Ensure brand standards, messaging, and visual consistency across internal and external materials
Guide the development of sales collateral, presentations, web assets, and thought leadership

Budget & Performance Management

Own and manage the marketing budget, including forecasting, allocation, and ROI analysis
Prioritize spend across campaigns, tools, agencies, and partners
Report regularly on marketing performance, insights, and recommendations to leadership

Team & Cross‑Functional Leadership

Lead, mentor, and develop internal marketing resources and external agencies
Partner closely with Sales, Revenue Operations, and Leadership to align messaging and execution
Serve as a trusted marketing advisor to the executive team

Qualifications

Required

Proven ownership of marketing budgets and performance accountability
Strong experience leading Demand Generation and Partner Marketing
Demonstrated ability to translate strategy into execution
Data-driven mindset with experience measuring marketing impact on pipeline and revenue
Excellent communication, leadership, and stakeholder management skills

Preferred

Experience in technology, SaaS, cybersecurity, IAM, or professional services
Experience working closely with sales and revenue teams
Familiarity with enterprise buyers and long sales cycles
Location in or near Alpharetta, GA (remote candidates will be considered)

About Simeio

Simeio is a global provider of Identity and Access Management (IAM) services and solutions, helping organizations secure and manage digital identities at scale. We partner with leading identity platforms to deliver strategy, implementation, and managed services for complex enterprise environments.

Simeio is an equal opportunity employer. If you require assistance with completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to any of the recruitment team at recruitment@simeio.com or +1 404-882-3700.

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